For Post-Launch Founders Doing $1-5M

The Anti-Guru

74% of post-launch startups fail from predictable patterns. Not bad luck. Not bad ideas. Traps that smart founders walk into because they're too busy building to see them coming.

Take the Free Trap Assessment See the 11 Traps
$25M
Exit
20
Years Operating
300+
Companies Mentored
5
Current Ventures
Tony Ford, Biz Nerd Hero Founder
Free Assessment

How Many $500,000 Traps Are You Walking Into Right Now?

12 questions. 3 minutes. Find out which traps are costing you the most before they cost you everything.

12
Questions
3 min
To Complete
11
Trap Categories
Start the Assessment
The Course

The Trap Map: 11 Business Traps Exposed

74% of post-launch startups fail from predictable patterns. Partner conflicts. Customer concentration. Scaling before the math works. Hiring too fast. Never planning an exit. This course maps every one of them.

Built by a founder who lost seven figures learning these lessons, built a $25 million exit applying them, and spent four years mentoring 300+ companies through them. This isn't theory. It's tuition that's already been paid.

12
Video Modules
4+
Hours of Training
11
Traps Covered
$49 $99 one-time, lifetime access
Get Instant Access

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The Trap Map Course
Launch Price
Tony Ford
20
Years Building
About

Still in the Arena

Most business coaches stopped operating years ago. They teach theory because they've forgotten how the game actually works.

I'm still in the fight every day. Right now I'm running ventures across D2C, CPG, optics, and consulting. When I talk about channel dependency, I'm fighting that battle this week. When I discuss exit planning, I'm building toward one.

Biz Nerd Hero exists for founders who are past launch but before scale: the $1-5M zone where you're too big for startup advice and too small for enterprise consulting.

  • Pattern recognition from 300+ companies mentored
  • Built and sold MenoLabs for $25 million valuation
  • Lost seven figures learning what NOT to do at Patriot Concrete
  • Frameworks and systems, not feelings and motivation

"Nobody buys a shovel. They buy a hole."

What We Offer

How We Work Together

$49

The Trap Map

12 video modules. 4+ hours of dense, no-filler training covering the 11 business traps that kill companies between $500K and $5M. Real case studies from Netflix, Intel, Apple suppliers, and the personal failures and exits of a founder who's been through it.

Get Access

Founders Table

Strategic peer group for founders in the $1-5M range. Monthly sessions focused on real problems, real numbers, real decisions. Coming April 2026.

Join Waitlist

1:1 Strategy

Paradigm-jumping mentorship for specific challenges. Pricing, channels, exits, operational bottlenecks. For founders who need answers this week, not next quarter.

Book a Call

Orchid Media Services

Complete done-with-you strategic planning and digital growth execution. From websites and apps to PPC and nurturing programs. 25 clients nationwide with a distributed global team of experts.

Learn More

Which Traps Are Yours?

Most founders are sitting in at least three right now. The confidence that makes you a founder is the same thing that blinds you to the patterns. Take the free assessment.

Take the Assessment
Investment

Choose Your Path

Start Here

The Trap Map

$49
one-time, lifetime access
  • 12 video modules (4+ hours)
  • 11 traps covered in depth
  • Real case studies and frameworks
  • Downloadable Trap Map ebook
  • Lifetime access, all updates included
Get Instant Access
Most Popular (Coming April)

Founders Table

$997/mo
mastermind + strategy
  • Everything in The Trap Map
  • Monthly live mastermind sessions
  • Quarterly 1:1 strategy session
  • Direct Slack access to Tony
  • Peer accountability group
Join Waitlist
Intensive

VIP Strategy

$7,500
one-time engagement
  • Full strategy engagement
  • Custom framework development
  • Ongoing advisory relationship
  • Priority access, no waitlist
Book a Call
Why Biz Nerd Hero

The Difference

⚙

Active Operator

Not teaching from memory. Currently running ventures across D2C, CPG, optics, and consulting.

★

Pattern Recognition

300+ companies mentored. Same traps appear constantly. Predictable problems have proven solutions.

✖

Anti-Guru Approach

No motivational fluff. No gatekeeping. Dense, practical, immediately useful frameworks.

☞

Exit-Focused Thinking

Every decision through the lens of eventual acquisition. Build a business worth buying from day one.

Let's Talk

Start the Conversation

Questions about which program fits? Want to discuss your specific situation? Reach out.

Location: Chattanooga, TN
Email: tony@biznerdhero.com
Take the Free Assessment

Interested in the Founders Table or VIP Strategy?

Email tony@biznerdhero.com with a brief description of your business, your revenue range, and what you're working on.

Or take the free Trap Assessment first.